Brand & Influencer events

In my role, I took charge of organizing brand and influencer events, this encompassed orchestrating two catwalk events for New York Fashion Week and multiple gifting suites during events like Fashion Week and Miami Swim Week. I also organized Adore Me's presence at World Pride in New York City, which attracted an estimated four million attendees to the parade, and my team and I led the charge on hosting content creators meetups and livestream shopping events. These initiatives were designed not only to forge enduring connections with influencers but also to amplify brand awareness. Our livestream shopping events turned out to be a real hit, giving customers a cool new way to interact with our products and make informed decisions. Our conversion rates from those events outshined other visitor rates, showing just how effective they were at driving sales and engaging our audience.